PoliceWitness.com was founded in 2011 by former Assistant Chief Constable Alan Featherstone and business entrepreneur, Matt Stockdale.
PoliceWitness.com has extensive knowledge of both frontline and strategic policing, and the operation of the Crown Prosecution Service. Through its contacts with the police, PoliceWitness.com facilitates the consideration of ‘prosecution quality’ video evidence supplied directly from the public, reporting road related incidents in a format the police and CPS recognise and can act upon. Reports are submitted directly to a specifically assigned officer, thus by-passing the control centre who are then free to process more urgent requests for assistance.
This proactive approach to true ‘public’ policing offers a standardised, commercial methodology across all forces, saving our police forces huge amounts of resource and planning. Whilst providing this service, PoliceWitness.com is able to identify countrywide public perceptions, and more importantly expectations, with regard to road related offences and the service provided by the authorities
PoliceWitness whilst a company, is in the main a philanthropic organisation, funded by its founders. Member or not we never turn away someone in need of assistance. We receive no funding or government grant of any kind yet perform numerous civic duties every day to help hold bad drivers to account.
We operate much like a charity shop, promoting membership, dash cams and other security related items to help cover the costs of running the organisation. Where there is a shortfall the founders personally fund the organisation to continue providing this service to members of the public who want and need support.
"This unique service offers the best protection and support to motorists and communities. Video footage caught on an in-car camera is the most successful way of securing a conviction against those who flout the law" - Alan Featherstone Assistant Chief Constable (ret)
Full Name: Alan Featherstone
Preferred Name: Alan
Born: 1956, Co Durham
Responsible for: Management of business at the strategic and operational level
Previous Role: Chief Police Officer
Like every police officer, started as a constable. Worked primarily in the Leeds area for 12 years, managing teams of over 30 officers for more than half this time. Promoted after a period in the West Yorks.
Police Policy Unit and held command posts in 3 Divisions before transferring to Northamptonshire Police as head of the Professional Standards Dept, leading investigations into public complaints and police misconduct as a Senior Investigating Officer (SIO).
Became Assistant Chief Constable in 2004 and held responsibility for all front line operational policing for 5 years until retirement.
QUOTE FROM ALAN FEATHERSTONE
'This unique service offers the best protection and support to motorists and communities. Video footage caught on an in-car camera is the most successful way of securing a conviction against those who flout the law.'
Full Name: Matthew Stockdale
Preferred Name: Matt
Responsible for: The strategic direction of the business and policy
Previous Role: Managing Director of Homepride Limited, 2002-2009
As a young apprentice I worked for several years in the motor racing industry, building race engines for Formula 1, F3000 and Indy car. In the 90’s I started to take a keen interest in management and left motor racing behind for a career in telecoms.
I held several management positions before facing redundancy for a second time in 1999. The .com crash created new opportunities and a different focus, the result was the decision to start my own company.
The years that followed were spent developing and shaping Homepride Limited, a retailer supply business. The company was sold in 2009 to a PLC.
Claim to Fame:
I built Nigel Mansell’s debut and championship winning engine when he turned to Indy Car in 1993. Not quite as exciting, I am also responsible for cleaning around 9 million ovens between 2002 and 2009! I invented Oven Pride, ‘the one with the bag’ the UK’s No 1 oven cleaner.
Most Memorable Controversial Decision:
In 2009 I took the decision to take our brand to new heights with the release of a new advertising campaign, the slogan “Oven Pride...so easy a man can do it!” There was uproar! Sales more than doubled as customers commented on the funny, yet sometimes realistic portrayal of an average co-hab couple. Nearly 600 complaints (nearly all male) were made to the Advertising Standards Authority, luckily none were upheld and we were allowed to continue. Would I do it again? In a heartbeat! Sales doubled overnight.
Area of Expertise:
I have learned to trust my gut and go with my instinct, particularly where new product ideas and brands are concerned.
Two commendations during my service in Northants Police, both of which I am very proud of. Selling Homepride, a company I started in my spare room.
To write a book about starting, growing and selling a business. Whilst there are many self help books out there, none to my knowledge tell the reader the actual steps of success. They talk ‘of’ them, but not about them. I want to inspire others who have that burning desire to change their lives. However I will share the actual steps of know how! Watch this space.
My family foremost. Policing, I served for 7+ years as a Special Constable in Northants Police. A rewarding way to spend your time, highly recommended. Other interests include photography and motor racing.
Married to Maxine, who shows her endless support for me each and every day. We have a wonderful daughter, Lauren-Tayla, who appears to have me wrapped round her little finger. Daddy’s princess (...of course!)
“...surround yourself with good people, encourage them, empower them and trust them...”
“...success is a state of mind”
“don’t take life too seriously...business should be fun...”
“laugh at yourself from time to time...”
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